Vance publishing

About Vance Publishing - Greenbook

Greenbook is a subsidiary of Vance Publishing that gathers pesticide, fungicide and compliance data from various agricultural suppliers across the globe.

Problem

Greenbook was not able to grow their line of business because they didn’t have an agricultural compliance product that many customers in the state of California needed.

Solution

To stay in compliance with state and county laws, California farmers must track pesticide quantities applied to each field and submit paperwork to the state each time a field is sprayed. The responsive AgTech product we built for Vance’s Greenbook subsidiary eliminates redundant data entry and integrates with web services provided by the state of California for compliance.

Results

Greenbook’s sales team closed $500K in pipeline shortly after the first version of Greenbook’s compliance product shipped.